On 21 October 2024, we hosted the much-anticipated workshop, “Build a Store That Sells: Crafting a Marketable E-Commerce Site at Botany Town Hall”, designed to equip small business owners and entrepreneurs with the skills to create high-performing e-commerce platforms.
Presented by Michael Verghios, Director of Nimbull Digital Marketing, in partnership with Realise Business and Bayside Council, this event was proudly supported by the Australian Government’s Australian Small Business Advisory Services (ASBAS) program. Michael shared his extensive expertise, offering practical guidance on building user-friendly, visually appealing online stores that convert browsers into buyers.
Key Learning Outcomes from the Workshop:
- Discover the essential elements of a high-performing e-commerce website and learn how to optimise them to maximise sales.
- Gain practical knowledge of digital marketing strategies to attract the right audience to your online store.
- Learn proven techniques to increase conversion rates and build a loyal customer base.
- Understand best practices for integrating SEO, social media, and email marketing to drive online sales growth.
- Develop skills to track and analyse performance metrics, enabling continuous improvement of your e-commerce strategy.
The workshop was a huge success, with attendees walking away inspired and equipped with actionable knowledge to take their e-commerce ventures to the next level. Keep an eye out for more workshops aimed at helping small businesses thrive in the digital space.
To book more events and explore our digital marketing training offerings, visit Digital Marketing Training.